Web Expert with Python

Training Mode Regular Fastrack Crash
Classroom | Online 12 Months

(M,W,F or T,T,S Class)

(3 Class in a week)

6 Months

(Monday to Friday Class)

(5 Class in a week)

3 Months

(Monday to Friday Class)

(5 Class in a week 1:30 hour duration)

Python is a powerful language for website development. It is known for its simplicity and readability. This offers various framework and libraries to make web development easy and enjoyable. Python is currently the most efficient and trendy language. Using python for web developing and web application makes the task effortless.

 The Web Expert With Python course comprises various modules which help in generating a meaningful and resourceful website. This course consists of 6 modules. Each module works in a step by step process. By the end of the 6th module you will attain knowledge of a web expert, and will be able to create a fully dynamic website by your own.

In this course you will learn to use various tools and languages such as adobe photoshop, html and css, python language, Django framework and many more for creating and designing a website.

WHO CAN JOIN Web Expert with Python
  • 10th, 12th or Equivalent
  • BCA/MCA, B.Tech, M.Tech, B.sc (IT), B.sc(CS)
  • Diploma Candidates

Module-1 Web Designing & Graphic Design

Module 1: Introduction to Photoshop

  • Raster And Vector
  • Set Image Size, Unit, Resolution & Color Mode
  • Color Profile
  • Photoshop Overview

Module 2: Selection

  • Make Selection With Tools
  • Rectangular Marquee
  • Elliptical Marquee
  • Single Row
  • Single Column
  • Lasso
  • Polygonal Lasso
  • Magnetic Lasso
  • Quick Selection
  • Magic Wand

Module 3: Crop & Select Color

  • Crop Tool
  • Perspective Crop
  • Slice
  • Slice Selection
  • Eyedropper
  • Color Sampler

Module 4: Image Editing Tools & Color Correction

  • Spot Healing
  • Healing
  • Patch
  • Content-Aware Move
  • Red Eye
  • Adjustments
  • Brightness/Contrast
  • Levels
  • Curves
  • Exposure
  • Vibrance
  • Hue/Saturation
  • Color Balance
  • Black & White
  • Photo Filter
  • Channel Mixer
  • Color Lookup

Module 5: Brush Tools

  • Brush
  • Create Brush
  • Upload Brush
  • Use Brush Setting
  • Pencil
  • Color Replacement
  • Mixer Brush
  • Clone Stamp
  • Pattern Stamp
  • Eraser
  • Background Eraser
  • Magic Eraser
  • Blur
  • Sharpen
  • Smudge
  • Dodge
  • Burn
  • Sponge

Module 6: Color

  • Fill Color In Selection
  • Pattern
  • Gradient
  • Paint
  • Bucket

Module 7: Create Path

  • Use Pen
  • Freeform Pen Tool
  • Add Anchor Point
  • Convert Point

Module 8: Text

  • Use Horizontal & Vertical Type
  • Use Horizontal & Vertical Type Mask
  • Character & Paragraph Palette
  • Font Size
  • Font Family
  • Font Style
  • Leading
  • Kerning
  • Tracking
  • Horizontal & Vertical Scale
  • Baseline Shift
  • Paragraph Align
  • Left & Right Indent
  • Before & After Paragraph Space

Module 9: Create Shape

  • Rectangle
  • Rounded Rectangle
  • Ellipse
  • Polygon
  • Line
  • Custom Shape Create And  Add Shape

Module 10: Work Mask

  • Clipping Mask
  • Layer Mask
  • Type Mask
  • Vector Mask
  • Quick Mask

Module 11: Layer Style

  • Bevel & Emboss
  • Stroke
  • Inner Shadow
  • Inner Glow
  • Satin
  • Color Overlay
  • Gradient Overlay
  • Pattern Overlay
  • Outer Glow
  • Drop Shadow

Module 12: Practice Work

  • Create Banner
  • Poster
  • Mobile App UI
  • Website UI (Responsive)
  • Social Media Post

Module 13: Filter

  • Filter Gallery
  • Camera Raw
  • Liquify
  • Oil Paint
  • Vanishing Point
  • Blur
  • Distort
  • Noise
  • Pixelate
  • Render
  • Sharpen
  • Stylize

Module 14: 3D

  • Create 3D Shape
  • 3D Text
  • 3D Custom Shape
  • Apply Texture
  • Use 3D Material Eyedropper 
  • Use 3D Material Drop

Module 15: Use Adv. Option

  • Action
  • Animation
  • Create GIF File

Module 16: Export File In

  • .Psd
  • .Jpg
  • .Png
  • .Gif
  • .Pdf
  • .Pdf

INTRODUCTION TO HTML

  • What is static/Dynamic Website
  • What is SEO Friendly Website
  • What is Responsive Website
  • What is HTML
  • HTML4 VS HTML5
  • EDITORS IN HTML

WORKING WITH BASIC TAGS

  • DOCTYPE In HTML
  • Tag and Attributes
  • Title and Meta tag
  • Headings and Paragraph
  • Formatting Tags
  • EDITORS In HTML

ANCHORS AND HYPERLINKS

  • Internal link
  • External link
  • Text link
  • Image link
  • Email link
  • Phone link
  • target attribute

WORKING WITH LISTS

  • Ordred List
  • Unordred List
  • Definition List
  • Nested List
  • List Attributes

WORKING WITH GOOGLE MAP & YOUTUBE

  • Google Map Insertion in Webpage
  • Youtube Video Insertion in Webpage

WORKING WITH TABLES

  • Creating Tables on a Web Page
  • Altering Tables and Spanning Rows & Columns
  • Placing Images & Graphics into Tables
  • Aligning Text & Graphics in Tables
  • Adding a Background Color

WORKING WITH HTML FORM

  • HTML Input tags
  • HTML Input Attributes
  • Setting up form
  • Form attributes
  • Submit and Reset Button

HTML5 SEMANTIC TAGS

  • header and footer tag
  • section tag
  • figure and figcaption
  • nav and aside tag

HTML5 AUDIO & VIDEO

  • Audio Tag
  • Video Tag

HTML5 API'S

  • Drag & Drop
  • Local Storage
  • Geolocation

COURSE CONTENTS OF CSS

INTRODUCTION TO CSS

  • What is CSS?
  • How CSS Works?
  • Types of CSS,Internal,Inline,External
  • CSS Selectors
  • Comments In CSS
  • How to Link External CSS

WORKING WITH BASIC CSS PROPERTIES

  • Selectors : Class or Elements
  • Colors
  • Height / Width
  • Border
  • Margin and Padding
  • CSS Box Model

WORKING WITH WEB LAYOUTS

  • Aligning Div
  • Two Div Align
  • Three Div Align
  • Four Div Align
  • Use of floats
  • Clearing float
  • Inline or Block Element

WORKING WITH BACKGROUND,GRADIENT OR IMAGE SPRITE

  • Background Color
  • Background Image
  • Background Position
  • Background Attachment
  • Gradient Colors
  • Image Sprite

WORKING WITH TEXT PROPERTIES

  • Text Alignments
  • Line height(Leading)
  • Letter Spacing(Kerning)
  • Font Family
  • Font Size with Font Weight
  • Tips For Improving Text Readability

WORKING WITH ICONS & FONTS

  • Use of Font Awesome
  • Use of Flat Icons
  • Use of Google Fonts

WORKING WITH MENUS AND POSITIONS

  • Static Position
  • Fixed Position
  • Absolute Position
  • Relative Position
  • Creating Menu
  • Menu With Multi Dropdown

WORKING WITH BORDER AND SHADOW

  • Border
  • Border Image
  • Rounded Corner
  • Box Shadow
  • Text Shadow

WORKING WITH OUTLINE AND UI

  • Outline
  • Outline Offset
  • Resize

WORKING WITH IMAGE STRETCHING PROBLEM

  • Object Fit : Fill
  • Object Fit : Contain
  • Object Fit : Cover

WORKING WITH HTML FORM & CSS

  • labels with inputs
  • Form-based selectors
  • Changing properties of form elements
  • Formatting text in forms
  • Formatting inputs
  • Formatting form areas
  • Changing the appearance of buttons
  • Laying out forms

WORKING WITH 2D & 3D TRANSFORMS

  • translate
  • rotate
  • skew
  • scale

WORKING WITH HOVER,TRANSITIONS & ANIMATIONS

  • Hover Effects
  • Transitions
  • Animations
  • Creating Web Ads Using Animation

INTRODUCTION TO BOOTSTRAP

  • What is a Responsive Website
  • What is Bootstrap
  • Where to Download
  • How to Use Bootstrap
  • Bootstrap Directory Structure

WORKING WITH GRID IN BOOTSTRAP

  • What is Grid System
  • Use of Grid System
  • small, medium, large Grid System
  • Container Vs Container-fluid

WORKING WITH IMAGES, TEXT, TABLES

  • image responsive
  • rounded image
  • circle image
  • text-align
  • text colors
  • responsive table

WORKING WITH BOOTSTRAP FORM

  • labels
  • form inputs
  • input classes
  • type of buttons
  • form layouts

WORKING WITH WEB LAYOUTS, MENUS

  • Container Layout
  • Container Fluid Layout
  • Proper Use of Rows and Columns
  • Menu
  • Single Dropdown Menu, Multilevel Dropdown Menu
  • Mobile Menu / Collapse Menu

WORKING WITH SLIDER, TAB PANEL, MODAL BOX

  • Responsive Slider
  • Tab Panel
  • Modal Box
  • Menu
  • Single Dropdown Menu, Multilevel Dropdown Menu

WORKING WITH CSS HELPERS, RESPONSIVE UTILITIES

  • Class Helpers
  • Responsive Utilities

Module-2 Advance Web Designing | Front End Developer

INTRODUCTION TO JAVASCRIPT

  • What is Javascript
  • Use Of Javascript in Web Development/Designing
  • Javascript vs Ecmascript
  • Developer Console
  • How To Use Javascript

JAVASCRIPT BASICS

  • Variables
  • let,var,const
  • Hoisting
  • Data Types (Premitive,Non-Premitive types)
  • Operators
  • Pop Ups (alert,prompt,confirm)

JAVASCRIPT CONDITIONS,LOOPS

  • if condition
  • if else condtions
  • nested if else
  • switch statement
  • while loop
  • for loop
  • Operators
  • Pop Ups (alert,prompt,confirm)

JAVASCRIPT ARRAY,STRING

  • What is Array
  • Accessing array
  • array methods
  • What is string
  • accessing string
  • string methods

JAVASCRIPT FUNCTIONS

  • What is function
  • function with arguments
  • return function
  • closure
  • higher order / callback function

JAVASCRIPT OBJECTS,CLASS,INHERITANCE

  • What is objects
  • when to use object
  • how to use object
  • getters and setters
  • prototypal inheritance
  • native prototype
  • methods for prototype
  • class inheritance

JAVASCRIPT EVENTS

  • Mouse Events
  • Input Events
  • Click Events
  • Load Events
  • Keyboard Key Events

JAVASCRIPT DOM (HTML AND CSS MANIPULATION)

  • What is DOM
  • DOM Selectors
  • DOM with HTML
  • DOM with CSS
  • DOM Animations
  • DOM Nodes
  • DOM Nodes Collections

JAVASCRIPT BOM (WINDOW EVENTS)

  • What is BOM
  • BOM Screen
  • BOM Location
  • BOM History
  • BOM Navigator
  • BOM Cookies
  • BOM Timings

JAVASCRIPT AJAX AND JSON

  • What is AJAX
  • Ajax XMLHttp
  • Ajax Request
  • Ajax Response
  • Ajax XML Files
  • What is JSON
  • JSON vs XML
  • JSON Data Types
  • JSON Parse
  • JSON Stringify
  • JSON Objects
  • JSON Array
  • JSON HTML
  • JSON JSONP

JAVASCRIPT ADVANCE CONCEPTS

  • this keyword
  • closure in detail
  • Immediately Invoked Function Expression (IIFE)
  • Event Bubbling vs Event Capturing
  • apply,call and bind methods
  • variable scope and hoisting
  • object in details
  • callback (higher order) function
  • ecmascript
  • HTML API's

THE MAIN OBJECTIVE OF THIS COURSE

  • Creating Dynamic website with rich featured and interactive user experience.
  • HTML integration with JavaScript for drag, relocation and drops etc.
  • Debugging and testing techniques


 COURSE CONTENTS OF JQUERY

INTRODUCTION TO JQUERY

  • What is Jquery
  • Use Of Jquery in Web Development/Designing
  • How to Use Jquery
  • Javscript vs Jquery

JQUERY BASICS AND SELCTORS

  • Jquery Syntax
  • Jquery Variable
  • class selector
  • element selector
  • id selector
  • attribute selector
  • other selectors

JQUERY EFFECTS

  • hide/show
  • sliding
  • fading
  • switch statement
  • animate
  • stop()
  • callback
  • chaining

JQUERY EVENTS

  • Mouse Events
  • Input Events
  • Click Events
  • Load Events
  • Keyboard Key Events

JQUERY (HTML AND CSS MANIPULATION)

  • Jquery Get Content
  • Jquery Set Content
  • Jquery Add
  • Jquery Remove
  • Jquery CSS and CSS Classes
  • Jquery Dimensions

JQUERY TRAVERSING

  • Jquery Traversing
  • Ancestrors
  • Descendants
  • Siblings
  • Filtering

JQUERY AJAX

  • Jquery with AJAX
  • Jquery load
  • Jquery Get/POST

COURSE CONTENTS OF JQUERY UI

JQUERY UI BASICS

  • Introduction to Jquery UI
  • How to Use

JQUERY UI INTRACTIONS

  • Jquery UI Draggable
  • Jquery UI Droppable
  • Jquery UI Resizeable
  • Jquery UI Selectable
  • Jquery UI Sortable

JQUERY UI WIDGETS

  • Jquery UI Accordion
  • Jquery UI Autocomplete
  • Jquery UI Button
  • Jquery UI Checkboxradio
  • Jquery UI Controlgroup
  • Jquery UI Datepicker
  • Jquery UI Dialogue
  • Jquery UI Menu
  • Jquery UI Progressbar
  • Jquery UI Selectmenu
  • Jquery UI Slider
  • Jquery UI Spinner
  • Jquery UI Tabs
  • Jquery UI Tooltips

JQUERY UI EFFECTS

  • Jquery UI Add Class
  • Jquery UI Color Animation
  • Jquery UI Easing
  • Jquery UI Effect
  • Jquery UI Hide
  • Jquery UI Remove Class
  • Jquery UI Show
  • Jquery UI Switch Class
  • Jquery UI Toggle
  • Jquery UI Toggle Class

Module-3 Web Development | Backend Developer

Introduction to Languages

  • What is Language?
  • Types of languages
  • Introduction to Translators
  • Compiler
  • Interpreter
  • What is Scripting Language?
  • Types of Script
  • Programming Languages v/s Scripting Languages
  • Difference between Scripting and Programming languages
  • What is programming paradigm?
  • Procedural programming paradigm
  • Object Oriented Programming paradigm
Introduction to Python
  • WHY PYTHON?
  • History
  • Features – Dynamic, Interpreted, Object oriented, Embeddable, Extensible, Large standard libraries, Free and Open source
  • Why Python is General Language?
  • Limitations of Python
  • What is PSF?
  • Python implementations
  • Python applications
  • Python versions
  • PYTHON IN REALTIME INDUSTRY
  • Difference between Python 2.x and 3.x
  • Difference between Python 3.7 and 3.8
  • Software Development Architectures

Python Software’s

  • Python Distributions
  • Download &Python Installation Process in Windows, Unix, Linux and Mac
  • Online Python IDLE
  • Python Real-time IDEs like Spyder, Jupyter Note Book, PyCharm, Rodeo, Visual Studio Code, ATOM, PyDevetc
  • Python Language Fundamentals

Operators

  • Arithmetic Operators
  • Comparison Operators
  • Python Assignment Operators
  • Logical Operators
  • Bitwise Operators
  • Shift operators
  • Membership Operators
  • Identity Operators
  • Ternary Operator
  • Operator precedence
  • Difference between “is” vs “==”
  • Input & Output Operators
  • Print
  • Input
  • Command-line arguments

Control Statements

  • Conditional control statements
  • If
  • If-else
  • If-elif-else
  • Nested-if
  • Loop control statements
  • for
  • while
  • Nested loops
  • Branching statements
  • Break
  • Continue
  • Pass
  • Return
  • Case studies


Data Structures or Collections

  • Introduction
  • Importance of Data structures
  • Applications of Data structures
  • Types of Collections
  • Sequence
  • Strings, List, Tuple, range
  • Non sequence
  • Set, Frozen set, Dictionary
  • Strings
  • What is string
  • Representation of Strings
  • Processing elements using indexing
  • Processing elements using Iterators
  • Manipulation of String using Indexing and Slicing
  • String operators
  • Methods of String object
  • String Formatting
  • String functions
  • String Immutability
  • Case studies


List Collection

  • What is List
  • Need of List collection
  • Different ways of creating List
  • List comprehension
  • List indices
  • Processing elements of List through Indexing and Slicing
  • List object methods
  • List is Mutable
  • Mutable and Immutable elements of List
  • Nested Lists
  • List_of_lists
  • Hardcopy, shallowCopy and DeepCopy
  • zip() in Python
  • How to unzip?
  • Python Arrays:
  • Case studies

Tuple Collection

  • What is tuple?
  • Different ways of creating Tuple
  • Method of Tuple object
  • Tuple is Immutable
  • Mutable and Immutable elements of Tuple
  • Process tuple through Indexing and Slicing
  • List v/s Tuple
  • Case studies

Set Collection

  • What is set?
  • Different ways of creating set
  • Difference between list and set
  • Iteration Over Sets
  • Accessing elements of set
  • Python Set Methods
  • Python Set Operations
  • Union of sets
  • functions and methods of set
  • Python Frozen set
  • Difference between set and frozenset ?
  • Case study


Dictionary Collection

  • What is dictionary?
  • Difference between list, set and dictionary
  • How to create a dictionary?
  • PYTHON HASHING?
  • Accessing values of dictionary
  • Python Dictionary Methods
  • Copying dictionary
  • Updating Dictionary
  • Reading keys from Dictionary
  • Reading values from Dictionary
  • Reading items from Dictionary
  • Delete Keys from the dictionary
  • Sorting the Dictionary
  • Python Dictionary Functions and methods
  • Dictionary comprehension

Functions

  • What is Function?
  • Advantages of functions
  • Syntax and Writing function
  • Calling or Invoking function
  • Classification of Functions
  • No arguments and No return values
  • With arguments and No return values
  • With arguments and With return values
  • No arguments and With return values
  • Recursion
  • Python argument type functions :
  • Default argument functions
  • Required(Positional) arguments function
  • Keyword arguments function
  • Variable arguments functions
  • pass’ keyword in functions
  • Lambda functions/Anonymous functions
  • map()
  • filter()
  • reduce()
  • Nested functions
  • Non local variables, global variables
  • Closures
  • Decorators
  • Generators
  • Iterators
  • Monkey patching

Module-4 Web Development with Python Django

Django Web Framework

  • What is a Framework
  • Introduction to Django
  • Django – Design Philosophies
  • History of Django
  • Why django and Features
  • Environment setup
  • Web Server

Getting Started with Django

  • Creating the first Project
  • Integrating the Project to sublime text
  • The Project Structure
  • Running the server
  • Solving the issues and Migrations
  • Database Setup
  • Setting Up Your Project

Create an Application

  • What Django Follows
  • Structure of django framework
  • Model Layer
  • What are models
  • Model fields
  • Querysets

Django – Admin Interface

  • Starting the Admin Interface
  • Migrations

Django – URL Mapping

  • Organizing Your URLs
  • Role of urls in djnago
  • Working urls
  • Forms
  • Sending Parameters to Views
  • Templates layer
  • The Render Function

Django Template Language (DTL)

  • Role of template layer in django
  • Filters,Tags, Tag if, Tag for, Block and Extend Tags
  • Comment Tag, Usage of templates
  • Extending base template

Django – Models

  • Creating a Model
  • Manipulating Data (CRUD)
  • Linking Models
  • Django – Page Redirection

Django – Sending E-mails

  • Sending a Simple E-mail
  • Sending Multiple Mails with send_mass_mail
  • Sending HTML E-mail
  • Sending HTML E-mail with Attachments

Django – Form Processing

  • Using Form in a View
  • Usage of forms
  • Crud operations using forms
  • Crispy forms in django

Django – File Uploading

  • Uploading an Image
  • Django – Apache Setup

Django – Cookies Handling

  • Django – Sessions
  • Django – Comments

Django Admin

  • Creating Super User
  • Using admin in Django
  • Adding models to admin
  • Adding model objects using admin
  • Displaying in cmd using querysets

Static files

  • Loading css files into templates
  • Loading js files into templates
  • Uploading image using models
  • User authentication

Module-5 CMS (Content Management System)

INTRODUCTION TO WORDPRESS
  • What is WordPress
  • What is CMS
  • Need for CMS
  • Wordpress CMS vs Other CMS
WORDPRESS SETUP ON LOCAL SERVER
  • Installing Wordpress
  • Create Database
  • Wordpress Admin Overview
WORKING WITH THEMES/MEDIA IN WORDPRESS
  • Installing theme
  • theme settings
  • upload files in media
  • changing logo and favicons
  • theme options
WORDPRESS PAGES & POSTS
  • Pages vs Posts
  • Create Category for Post
  • Add posts
  • featured image in post
  • Add Pages
  • Static front pages
  • blog page
WORDPRESS WIDGETS & MENUS
  • Widget Overview
  • Add Content in Widget
  • Menu Overview
  • Setup menu in the website
  • dropdown menus
WORDPRESS USERS
  • Why Wordpress Users
  • Role of Wordpress Users
  • Subscriber Role
  • Editor Role
  • Author Role
  • Admin Role
WORDPRESS PLUGINS
  • Plugin Installation
  • Contact form
  • Image Gallery Plugin
  • Testimonials Plugin
  • Accordion Plugin
  • Many more...

Module-6 Advance Digital Marketing

ON Page SEO

SEO Introduction

  • What is SEO?
  • What is Search Engine, Browser and Website?
  • How Search Engines Work?
  • Major search engines
  • Why does my website need SEO?

Use of HTML in SEO

  • What is HTML?
  • HTML Tags
  • HTML Heading Tags
  • HTML Paragraph, Bold, Italic, Strikethrough etc, tags.
  • How to Create SEO Friendly Websites?

Techniques for SEO

  • White Hat SEO
  • Black Hat SEO
  • Gray Hat SEO

Keyword Analysis

  • Role of Keywords in SEO
  • Keyword Types
  • Keyword Length
  • Keyword Demand
  • Synonyms/Alternative Words
  • Long Tail Keywords
  • Keyword Density
  • How to calculate keyword density
  • Keywords Research Tools

Phases in SEO

  • Pre site activity
  • On page activity (ON Page SEO)
  • Post site activity
  • Off page activity (OFF Page SEO)

On Page SEO Introduction

On-Page SEO Checklist 

  • URL Optimization
  • Title Optimization
  • Meta tags Optimization
  • Description Optimization
  • Keywords
  • Author
  • Meta Robots
  • ALT text
  • HTML tags
  • Internal linking strategy
  • Content Optimization
  • Website Speed Optimization
  • Canonical Issue
  • Site Maps
  • Favicon
  • Robot.txt file
  • 404 Page Not Found Error
  • 301 and 302 redirects.
  • HTML Validation
  • Broken Link Management
  • Usability and accessibility 

Other Factors of ON Page SEO

  • Others important code in head section
  • Schema implementation
  • Google Algorithms (Google Panda, Google Penguin, Hummingbird)
  • Work according to search engine algorithm
  • Indexing of pages in SERP
  • Quick rank tricks and technique
  • Content Change
  • Business Address and Telephone Number
  • Tools used to optimize On Page

SEO Tools

  • Google Analytics
  • Google Search Console
  • Google Tag Manager
  • Google Business Profile 

OFF Page SEO

  • OFF Page SEO Introduction
  • What is Backlink?
  • What is Anchor Text?
  • Why Link building is important for SEO?
  • What is Quality backlink and what is penalized backlink?

Type of Backlink in SEO?

  • Inbound Links/ Incoming Links
  • Outbound Links/ External Links
  • Internal Links

OFF Page Activities / Techniques for Link building

  • Social Bookmarking
  • Directory Submission
  • Article Submission
  • Blog Posting
  • Blog Commenting
  • Guest Blogging
  • Press Release Submission
  • Classified Submission
  • Search Engine Submission
  • Picture Sharing
  • Document Sharing (PPT & PDF Sharing)
  • RSS Submission
  • Q and Ans. Posting
  • Business Listing
  • Local Listing
  • Video Submission
  • Forum Posting
  • Link Exchange

OFF Page SEO Other Activities

  • Keyword Ranking Monitoring
  • Update Website Duplicate Content
  • Page Removal Tool
  • Remove Penalised Backlinks
  • Website Performance Report Creation

Uses of AI in SEO

  • Content Creation through AI
  • Graphic Creation through AI

SOCIAL MEDIA OPTIMIZATION

Module I

Introduction of Social Platform

SOCIAL MEDIA MARKETING STRATEGY

Account Creation

FACEBOOK PAGE CREATION AND MARKETING

  • Facebook Page Creation
  • Profiles
  • Manage Strong Profiles
  • Groups creation and Promotions
  • Events Creations and Promotions
  • Facebook Community

Facebook Posts

  • How to Upload Photo and Video
  • How to Create Photo Album
  • How to Create a photo Carousel
  • How to Create Slideshow
  • How to Create an Instant Experience

Facebook Ads

Campaign Name

Buying Type

Campaign Objective

  • Awareness
  • Consideration
  • Conversion

Ad Set

Create New Facebook Ads

  • Ad with an image or video
  • Ad with multiple images or videos in a carousel
  • Collection
  • Ad with Existing Post

Budget & Schedule

Audience Targeting

Ads Placement

  • Facebook
  • Instagram
  • Audience Network
Optimization & Delivery

Google Business Profile

  • Business Listing
  • Creating a Strong Profile
  • Create a Business Page
  • community
  • followers etc..

Instagram

  • Create Instagram Personal Account
  • Create Instagram Professional Account
  • Create Instagram Creator Account
  • Connect Insta to Facebook
  • Insta Post, Reels and Story Creation
  • Insta Post Boost
  • Insta Account Monetization

LinkedIn

  • Personal Account Creation
  • Make Profile Strong
  • Creation of  Page for business, brand, popularity
  • How to write an Article on LinkedIn
  • Group Creation and Promotion
  • How to get followers

Twitter

  • Create a strong Twitter Personal or Business Page
  • Tweets in Twitter
  • Advantages of Tweets for Branding
  • use of # tag
  • use of @ tag and its importance
  • How to Increase followers

Youtube

  • Create a Profile on Youtube
  • Create Chanel on youtube
  • Customize Your Chanel
  • Creations of Playlists in You Tube
  • Dashboard
  • Section
  • Setting
  • How to post the video on Public and Private
  • How to Solve Copyright Issues
  • Analytics
  • Youtube Ads
  • How To earn money from Youtube

Pinterest

Myspace

Vimeo and other social platforms

Module II

  • Facebook Marketing
  • LinkedIn account Setup and Advertising
  • Twitter account Setup and Advertising

Module III

  • Reporting

Google Ads Fundamentals

Introduction

Google Ads Account Creation

Google Ads Account Overview

Keyword Research (Keyword Planner)


Types of Google Ads

• Search Ads
• Performance Max Ads
• Display Ads
• Shopping Ads
• Video Ads
• Smart Ads

Create your First Campaign

Campaign Settings

• Goal Setting
• Location Setting
• Bidding Types
• Ad Scheduling

Google Ads assets

• Sitelink
• Callout
• Image
• Business Name
• Business Logo
• Structured Snippets
• Call
• Location
• Promotion

Conversion Setup

Google Remarketing Ads

Setup

• Billing & payments
• Business data
• Account access
• Linked accounts
• Preferences
• Google Merchant Center

Course Content:

E-mail Marketing Introduction

Fundamentals of Email Marketing

How to Build an Email List

Data Protection in Email Marketing

Managing Contacts & Segmentation in Email Marketing

Campaigns & Reporting in Email Marketing

Email Marketing Through Mailchimp:

  • Sign up for Mailchimp & Choosing a Plan
  • Mailchimp Audiences
  • Groups, Segments, and Tags in Mailchimp
  • Email Content
  • Choosing an Email Template
  • Editing Email Template
  • Best Email Subject Lines
  • Lead Capture Forms and Mailchimp Integrations to Website
  • Mailchimp Campaigns
  • Mailchimp Automations
  • Lead Generation Services & Types of Leads
  • Mailchimp Reporting

Boosting Your Email Marketing

Affiliate Marketing Course Contents:

  • Introduction
  • What Is Affiliate Marketing?
  • Becoming a Merchant
  • How to Become an Affiliate?
  • Managing an Affiliate Program
  • Affiliate Marketing Compensation Models
  • Affiliate Networks
  • Affiliate Marketing and Online Marketing
  • Affiliate Marketing through Blog
  • Affiliate Marketing through YouTube Channel
  • Affiliate Marketing through Social Media

Amazon Affiliate Marketing

  • Requirements of Amazon Affiliate Program
  • Approval of Amazon Affiliate Program
  • Setup of Amazon Affiliate Account
  • Products Advertisement through Website, YouTube or Social Media
  • Earning through Amazon Affiliate

Flipkart Affiliate Marketing

  • Requirements of Flipkart Affiliate Program
  • Approval of Flipkart Affiliate Program
  • Setup of Flipkart Affiliate Account
  • Products Advertisement through Website, YouTube or Social Media
  • Earning through Flipkart Affiliate

Other Websites or Networks Affiliate Program

Affiliate marketing Best Practices

Canva Training

  • How to use Canva For Beginners - Complete Canva Introduction
  • CANVA Editor Tour - Top Panel Explained | Canva Designing Guide
  • Canva Editor Side Panel Explained - Canva Design, Canva for Beginners
  • Design with Canva p Make Quotes & Motivation Posts in Canva
  • How to Make Logo in Canva?
  • How to Design Instagram Post with Canva?
  • Create a YouTube Channel Art with Canva
  • How to Create Drip Effect with Canva
  • Amazing Canva Fonts For Your Designs
  • Find Color Palettes and Font Combinations
  • Create Professional Designs with Canva

FACEBOOK PAGE CREATION AND MARKETING

  • Facebook Page Creation
  • Profiles
  • Manage Strong Profiles
  • Groups creation and Promotions
  • Events Creations and Promotions
  • Facebook Events
  • Facebook to Instagram Page Link
  • Facebook to whatsapp link
  • Facebook story
  • Facebook Real

Facebook Posts

  • How to Upload Photo and Video
  • How to Create Photo Album
  • How to Create a photo Carousel
  • How to Create Slideshow
  • How to Create an Instant Experience


Facebook Ads

  • Campaign Name
  • Buying Type
  • Campaign Objective
  • Awareness
  • Consideration
  • Conversion
  • Ad Set

Create New Facebook Ads

  • Ad with an image or video
  • Ad with multiple images or videos in a carousel
  • Collection
  • Ad with Existing Post
  • Budget & Schedule

Meta Business Suite

  • Create Post on Facebook and Instagram
  • Create Story on Facebook and Instagram
  • Create Reels on Facebook and Instagram
  • Upload Videos on Facebook and Instagram
  • Go Live
  • Creating and Managing Reels or Video Playlist
  • Editing and Deleting Facebook and Instagram Contents
  • Insights

Facebook Monetization

  • Stars
  • In-Stream Ads
  • In-stream ads for Live
  • Bonuses

Lead Form Creation

  • Create a Lead Form for the Lead Generation Campaign
  • Connect Lead form to Email, Google Sheet, WhatsApp or any other CRM

Facebook Business Manager

  • Creating a Business Manager Account
  • Create Facebook Ads Account
  • Connect Facebook Page, Instagram Account and Business WhatsApp in Business Manager
  • Connecting Apps in Business Manager
  • Facebook Pixel Integration
  • Verify Domains
  • CRM Integration for Leads
  • Connect Ecommerce Website for Catalog Ads (Shopify and WordPress)
  • Business Manager Access

The Modules of the courses are:

MODULE 1: WEB DESIGNING AND GRAPHICS

In the first module you will learn about designing a website using tools like adobe photoshop, HTML5, CSS, bootstrap and more. Without a proper design, framework and layout it is impossible to build a web site. Using these premium tools and highly functional language will help in creating an attractive website.

Adobe photoshop is a premier graphic designing tool used to create designs, pattern editing images, generating logos and more. This tool is crucial for creative visualization. HTML5 is the backbone of any website. It is used to provide structure and content for web pages. Using tags help in organizing images, texts, heading, links. CSS (cascading style sheet) is a tool mostly used for styling and creating layout for web site. Bootstrap is a front-end framework with provide you with templates, designs, components of working website.

This module will provide you with every tool, language and proper guidance to create an attractive website with proper layout.

MODULE 2: ADVANCE WEB DESIGNING AND FRONT-END WORK 

In this module you will learn the process of designing a website and making it more responsive. In the front end work you will learn to make a website mobile/tab/laptop friendly.

Using tools like jquery and javascript will help in making the website more presentable and responsive. As jquery makes the html task easier and efficient. It basically makes you write less and do more. Whereas javascript is a scripting language which is used develop web pages. It helps in making a progressive website.

MODULE 3: WEB DEVELOPMENT | BACK-END DEVELOPER

In the third module you will learn about what goes in the blind side of the website that only the creator knows. In this part of the course you will learn about creating a back end, Knowing how the programming work and how it is presented on the website.

You will learn to make a site more dynamic with interactive web pages and web designing excellence. You will be taught about python language in this module, from scratch to advance level python. Live examples and  site will be provided to you to work on.

MODULE 4: WEB DEVELOPMENT WITH PYTHON DJANGO

Module 4 will include working with python Django. Django is a high level python web framework that makes coding easy, minimize hassles, promote rapid development and clean design. Django handles all the challenges of web development so you can focus on writing your content.

By the end of this module you will be able to create a well responsive dynamic website, interactive web pages and links, well-constructed layout of the website and build a backend program.

MODULE 5: CMS (CONTENT MANAGEMENT SYSTEM)

In this module you will learn about content management system through wordpress. Wordpress is a tool which was originally used to blogs but has evolved to support web site content, designing a website, commercializing and much more.

Using wordpress will allow you to create, manage and modify content on website without needing specialize technical knowledge. Its vast themes and plugins make it easier.

MODULE 6: DIGITAL MARKETING

In the last module of web development with python course you will learn about digital marketing and digitalization. Digital marketing use different channels, platforms and technologies to promote p5oduct, services and brands. It is essential component of modern business strategies, helping companies connect with their audiences, reach out to new customers, build loyalty and much more.

 You will learn about SEO (search engine optimization), SMO (social media optimization), google ads course, email marketing, affiliate marketing, SMO ads (social media advertisement).

These modules and tools together will provide you a comprehensive skill set for anyone looking to excel in web development and digital marketing.

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Enjoy a free demo session in both classroom and online with live instructor with us before join any course. This helps you to understand our instructor and the atmosphere of our institute. To attend a demo session just give us call or fill enquiry from or email us on: [email protected].
We at Next-G Classes enables you to pay your course fees in Installments through a simple and Hassle free process. You can discuss your installments at the time of registration and pursue your dreams. Our installments process is totally interest free, we don’t charge any extra charge for same.
We always believe on quality training that’s why we have put limited batch size. Because we often feel that some students prefer small batch size. Our limited batch size provides personal attention, better results, enhance learning, focus on learning and many more also.
Our Instructors are highly professional. All our instructors are passionate about delivering student achievement and learning outcomes. Next-G classes is one of few institutes in all across country that’s aim is to provide high quality learning experience.
One year free class retake facility provides an opportunity to retake class at No Cost as per your convenience. Because at our institute our aim is to enhance the concepts of every student’s, after provide in-depth knowledge of every software’s, languages etc.
One year free class retake facility provides an opportunity to retake class at No Cost as per your convenience. Because at our institute our aim is to enhance the concepts of every student’s, after provide in-depth knowledge of every software’s, languages etc.

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